Katie Levesque Photography
Katie Levesque Photography is a photography business with a heart to create memorable, heirloom quality photos to pass down for generations. Her photography experience began in a garden, and has since bloomed into capturing real and beautiful moments of families, seniors, and couples. Whether a family is welcoming their first baby into their life or their sending off their 18-year-old to college, Katie thrives in making mementos that last.
We worked together on a two-week timeline to create a primary logo, submark logo, color palette, font pairings, and mini brand book.
You can follow along on Instagram here!
PROJECT SCOPEMini Brand Intensive
CLIENT: KATIE LEVESQUEYEAR: 2025LOCATION: Lehigh Valley, PA
PROJECT GOALSA vintage-inspired and sophisticated visual identity that showcases Katie’s heirloom style photography.
MEANING BEHIND THE LOGOHaving a daffodil in the logo was important to Katie because of it’s significance in her life. It’s symbolic of spring, new life, and hope, while also nodding to memories of her dad and how he encouraged her towards photography. This daffodil was carefully traced from her photography from over a decade ago, as she began to take interest in the craft. We wanted into to feel like a wax seal, which is a nod to how her dad would seal letters to her, as well as to her desire to create heirlooms that can be passed down for generations.
KIND WORDS—
“Olivia is so wonderful to work with! I cannot say enough about this true gem of a person. I told her my vision for my brand, and she truly brought it to life (and then some). I knew I could trust her fully with my brand, not only because she is a super-talented designer but because I always felt heard. She understood where I wanted to take my brand and helped me get there. She emulated kindness in every interaction while also providing her professional opinions. She went above and beyond to ensure my visual identity matched the quality of my work. I truly cannot recommend Olivia enough!”
—KATIE LEVESQUEAre you in need of a fast-track branding solution? The Mini Brand Intensive offers a streamlined, two-week timeline designed to deliver a custom, high-quality brand like Katie’s. This package covers all the essential elements to help you establish a strong foundation and get started quickly.